Business Research Methods------Mcgraw hill

The Eleventh Edition of “Business Research Methods” continues to provide themost timely, richest, and most comprehensive coverage of the researchexperience in Business Research Methods. Students and instructors will findthorough coverage of all business research topics – backed by solid theory. Theexpertise and practical experience is evident in the realistic Snapshots, Close-Ups,Pic Profiles, and case studies found throughout the text